Defining your Brand’s DNA

DATE: Jan 8

TIME: 1:00 PM to 5:00 PM

VENUE: SME Centre @ ASME , Enterprise Room, 167 Jalan Bukit Merah #03-13, Tower 4 Connection One, Singapore 150167

ORGANISER: SME Centre@ASME

Join us to learn the importance of Branding and how to diagnose your company's brand gap thru the Brand Audit Group Diagnostic session.

About this Event

Workshop outline & topics:

The meaning of a Brand and Branding

Steps to create a Brand Development Framework

Conducting a Brand Audit

Identify Gaps in Brand Perception

Brand Audit Group Diagnostics:

Diagnose your company brand’s perceptual gap with internal & external brand audits.

Formulate strategies to strengthen your company brand’s recall, evaluation & equity.

Finally, devise an action plan to move towards your branding goals

 

Click HERE to register for this event.