Good societies are built from the bottom up, not from the top down. Legislation, regulation, guidelines, education have all become the dictators of our behaviour, challenging many to defy them if only for recognition. Process has overtaken thought as the solution to problems. Invention is seen at its most productive when building mechanisms to cheat. Wealth accrues to gamblers more than risk-takers. As a human being, I wish for the emergence of a society that wants decency rewarded by recognising that exercising personal responsibility is a privilege, not a trap. As a business leader, I wish for the same for all leaders.