POSTED 19 Jul 2018 - 12:35

What skills do SMEs hope to see more of in their labour pool?

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Are employees well-equipped enough in today's competitive landscape?
Michael Wee
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SkillsFuture Singapore

Given that nearly all industries are being disrupted by technology and business innovations, our workforce must therefore be prepared to continually upskill and re-skill in order to stay relevant. It is equally important for employers to appreciate, reward, and build up skills within their...

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Ted
27 Aug 2018 - 17:39

If you are talking about SMEs, I think one of the critical skills they are looking for is digital marketing skills.

LinkedIn research tells us that search engine optimisation (SEO) skills are the second most highly sought after in Singapore, after cloud computing. I believe it is because SMEs are always in need of new customers, and digital marketing provides a cost-effective way to acquire new customers.

What's more, SEO is not cheap as a service in Singapore. Getting someone in-house to do the job would be valuable to an SME.

SkillsFuture Singapore
24 Jul 2018 - 14:42

Given that nearly all industries are being disrupted by technology and business innovations, our workforce must therefore be prepared to continually upskill and re-skill in order to stay relevant. It is equally important for employers to appreciate, reward, and build up skills within their organisations as their businesses evolve.

The starting point is to understand the demand for skills in the industries – both now and in the future. This is why the government has worked with the industry to develop industry transformation maps (ITMs) across 23 sectors to help companies and Singaporeans in these industries manage industry disruptions. In line with the ITMs, SkillsFuture Singapore (SSG) has partnered various government, industry, and training partners to co-develop the Skills Frameworks. These provide Singaporeans with information about the industry, job roles, skills, and competencies needed, together with the relevant training programmes.

Employers can use the Skills Framework to identify emerging job roles in their industries as they transform their businesses, or to serve as a training guide to equip their workforce with the right skill sets. Employees can use the Skills Framework as a guide to ascertain the skills that they need to develop or deepen their skills, either in their existing industries or in another industry that they want to enter.

The Skills Framework also contains 18 generic skills and competencies that cut across sectors. These include communication, computational thinking, creative thinking and digital literacy.

Employers who want to boost their employee’s digital confidence can tap on the SkillsFuture for Digital Workplace programme, which equips Singaporeans with basic digital skills required in their daily lives and at the workplace. The SkillsFuture Series is also available to employers who wish to deepen the skills of their employees in emerging areas. SMEs will receive course fee subsidies of up to 90 per cent.

For further enquiries, approach SSG at Enterprise_Engage@ssg.gov.sg.

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