SGSME BUSINESS EMPOWERMENT SEMINAR

Customise, mentor, engage to capture millennials' interest

Seminar features speakers discussing ways of relating to millennial customers and colleagues

Singapore

PARTICIPANTS at a seminar which set out to put a finger on millennial customers and colleagues concluded that this demographic is a diverse group that defies pigeon-holing.

Wu Ying Ying, regional head of communications for online platform ShopBack, for example, said that