New Certis to provide integrated security services

It has recast its business approach into one powered by technology, so that it can offer more efficient and lower-cost solutions to its clients


SECURITY firm Certis has reinvented itself, morphing from a provider of physical guarding services to an advanced integrated security-services partner.

Its revamped business approach, launched on Tuesday, is called Security+. It is now to be powered by technology solutions, combining advanced security strategies with facilities management and customer service, the company said at an event held to launch the transformation.

Certis president and group CEO Paul Chong said: "Security+ helps our customers to break down what are otherwise separate silos within their organisations, to realise synergies and provide new and better user experiences to their customers."

At the event in which Minister for Finance Heng Swee Keat was a guest, Certis also opened Certis Commonwealth, its facility which will develop and test technology solutions.

The building in Commonwealth Lane near Queenstown is kitted with data sensors so that it is a living lab for new technologies.

The facility was built with a "Digital Twin" framework, with a virtual 3D model of the building that enables Certis to leverage both physical and digital capabilities to improve operational efficiency, optimise processes and enhance service excellence.

Data is fed back to a central Integrated Operations Centre (IOC) that uses data-analytics tools and the Digital Twin model to manage the facility and assess the pilot solutions deployed in the building.

The IOC is also the nerve centre from which Certis monitors nearly 150 sites on behalf of its clients, instead of maintaining command centres at each location.

Centralising the operations and using artificial-intelligence and facial-recognition technology to analyse video feeds and sensor data means Certis can reduce costs and manpower needs for its customers.

Mr Chong said: "Our customers need a trustworthy and experienced security partner because they need quality and robustness in security solutions.

"At the same time, they need somebody who is prepared to look at things from a different angle, to see if there's a better way to do something."

He added that with Singapore's tight manpower constraints, technology-based solutions like those provided by Certis' Security+ will be relevant to customers looking for cost-effective ways to protect themselves against global threats.

Speaking at the opening ceremony of the facility, Mr Heng said Singapore must build up its defences on the physical, cyber and disinformation fronts as threats mount. Successfully resisting these threats would require cooperation among the government, the security industry and the community. This would entail the harnessing of technology to detect and defend against such threats, and building new capabilities and innovating to stay ahead of attackers.

To help small- and medium-sized enterprises (SMEs) in the security industry harness technology to become less manpower-reliant, the Ministry of Home Affairs and the Infocomm Media Development Authority have developed a Security Industry Digital Plan (IDP) to guide the SMEs in their adoption of technology at each stage of growth.

They may also seek funding under Enterprise Singapore's Productivity Solutions Grant to help with the costs of implementing solutions, which can include mobile patrol and incident-management applications, visitor management systems and video analytics.

"I strongly encourage SMEs in the industry to adopt these pre-approved security solutions and adapt them to fit their needs so that we can enhance the effectiveness and efficiency of our security officers," said Mr Heng.